Behaviour

I've written before about the three Es of road safety, education, engineering and enforcement. The enforcement component was the subject of a comment to me concerning a visible police presence on our highways. The observation was that unmarked cars and what seems like minimal enforcement creates a "I can get away with it" mindset.

I don't try to be a bad driver, quite the opposite in fact, I try to do my best when I get behind the wheel. However, being human, I occasionally fail. So do we all. Hopefully that sets me apart from drivers who don't know any better, drivers who let their skills slip and drivers who really don't care.

This week ICBC rolled out a new road safety campaign called Drive Smart. It's aimed at increasing driver knowledge, promoting staying focused while driving and looking out for the safety of other road users. There is also a special social media hashtag: #KnowYourPartBC.

Perhaps the most effective way to improve road safety is by improving road user attitude. If selfish and unsafe behaviours can be shown as detrimental and users convinced to choose what is beneficial on their own reaching our Vision Zero targets have a better chance of being successful. Some people are willing to change their outlook when it makes sense to do so, but we also share the road with those who are not willing.

It's not nice to take vicarious pleasure from the troubles of other drivers, but sometimes I can't help myself. Yesterday I found myself #3 in line waiting for a red light to turn green at an intersection. The vehicle in front of me was a shiny Porsche Boxster convertible driven by a mature male. The light turned green and he stalled it.

As drivers, we tend to think that if we can see pedestrians, they can see us, especially during the day. This may not be the case with children if we are driving at speeds of more than 30 km/h. This is also the speed above which the chance of significant injury or death begins to be much higher for pedestrians who are struck by vehicles.

Over my lifetime so far, I've gone from a child who rode on a foam mattress in the back of our family station wagon on summer road trips to a grandfather who would not dream of driving anywhere without grand daughters safely buckled up in proper child restraints. Needless to say, wearing my own seatbelt has become a reflex action. I'm uncomfortable if I don't wear it and don't notice it when I do.

This report, dated May 2017, produced for the New Zealand Transport Agency. It aimed to understand time saving as a motivation for New Zealand drivers’ speeding in the context of other motivations for speeding, and to investigate the effect of education that aimed to improve participants’ understanding of the costs and benefits of speeding.

I watched a woman run a stop sign the other day while I was out for a walk. I knew that this was a route that she traveled often and she should be familiar with stopping there. I could see that she was checking around her as she approached the T intersection so I'm going to assume that she was in a hurry and made the conscious decision to slow down instead of stop.

Sometimes when I read articles on road safety I come across one that really resonates with me. A story from 2008 written by Paul Hergott titled Drivers Need to Smarten Up When Out on the Road is one of them. Paul starts off by saying "We’ve got ourselves a serious attitude problem. We see driving as a right."